About Electraverse

We are thrilled to introduce you to the innovative world of the Indian Electrical and Electronics Manufacturers’ Association (IEEMA) Startup Program Electraverse. As the hub of electrical and electronics innovation, IEEMA is committed to accelerating academic research into potential businesses, supporting incubators, and nurturing start-ups to shape the future of the industry. For startups, under its program of Electraverse Sparks, IEEMA is showcasing startups to the Industry in its Upcoming exhibition Distribulec and Buildlec.







Programs & Benefits

How we select the startups is regardless of the stage. Electraverse is designed to provide the tools, resources, and connections required for entrepreneurs to thrive in both, Idea-based (Research-oriented) and Launch-Ready (validated minimum viable product) startups. The incentives and sectors defined for the upcoming Electraverse Sparks at the Distribulec and Buildlec are:

Idea to Minimum Viable Product (MVP)

Are you a visionary entrepreneur with a ground-breaking idea in the dynamic realm of technology? Are you determined to transform your concept into a tangible, market-ready product? Look no further, as Electraverse Research presents an immersive program tailored to guide research into start-ups through the crucial journey from ideation to creating a compelling Minimum Viable Product (MVP).

Program Highlights

  1. Ideation Refinement: You have the spark of an idea. Our experts will help you refine and validate your concept, ensuring it aligns with current market trends and demands.
  2. Market Research: Successful start-ups are built on understanding their target markets. Through comprehensive market research, you will gain valuable insights to tailor your product to your audience's needs.
  3. Product Definition: We will guide you through the process of translating your idea into a well-defined product. Learn how to outline features, functionalities, and user experience to create a compelling MVP.
  4. Design Thinking: User-centric design is paramount. Discover how to create user interfaces and experiences that resonate with your audience, ensuring a seamless and engaging product.
  1. Pitching and Investor Readiness: Master the art of presenting your idea to potential investors. Construct a compelling pitch that displays the value and potential of your MVP, captivating the attention of stakeholders.
  2. Mentorship and Networking: Connect with industry veterans, successful entrepreneurs, and fellow start-ups. Benefit from one-on-one mentorship sessions, workshops, and networking events that expand your knowledge and connections.
  3. Funding Strategies: Explore various funding avenues, from bootstrapping to securing venture capital. Gain insights into creating a sustainable financial roadmap for your start-up’s growth.

Welcome to Electraverse Launch: From MVP to Market Domination

Congratulations on taking the first steps toward turning your Minimum Viable Product (MVP) into a thriving and impactful business. The journey from a promising prototype to a successful market-ready product is a challenging yet exhilarating adventure. Welcome to Electraverse Launch, a comprehensive program designed to guide start-ups through the critical phases of product deployment, scaling, and fundraising, propelling you toward market domination.

Program Overview:

  1. Post-MVP Refinement: Your MVP is just the beginning. In this phase, we'll help you gather user feedback, iterate on your product, and refine its features and functionalities to match evolving market demands.
  2. Market Penetration Strategy: Understand how to position your product effectively within your target market. Dive deep into market segmentation, competitor analysis, and customer profiling to devise a winning strategy for market penetration.
  3. Product Deployment Excellence: Learn the intricacies of deploying a polished product to the market. From ensuring scalability and reliability to managing user onboarding, our experts will guide you through the deployment process.
  4. User Acquisition and Engagement: Explore tactics to attract, engage, and retain users. Master the art of building a loyal customer base by delivering exceptional value and forging strong user relationships.
  5. Scalability and Infrastructure: As demand surges, your product should scale effortlessly. Delve into infrastructure optimization, cloud technologies, and performance monitoring to keep your product running smoothly as you grow.
  1. Go-to-Market Strategy: Craft a comprehensive go-to-market plan that encompasses pricing strategies, marketing campaigns, and distribution channels. Position your product for maximum impact in the market.
  2. Fundraising Mastery: Fundraising is a critical step in fuelling your growth. Gain insights into different funding options, refine your pitch, and navigate investor relations to secure the resources you need to thrive.
  3. Brand Building: Cultivate a strong brand identity that resonates with your audience. Explore methods to create a loyal customer base that advocates for your product.
  4. Global Expansion Strategies: Once you have conquered your initial market, the world is your oyster. Discover the strategies and considerations for expanding your product's reach to international markets.

Join us at Electraverse Launch and embark on a transformative journey that will empower you to not only bring your MVP to the market but also drive its growth and success. Together, we will navigate the intricacies of scaling, strategic deployment, and securing the resources, you need to revolutionize your industry. The electrifying universe of opportunities awaits – are you ready to launch your Startup to new heights?

  1. Market Intelligence through subscription to IEEMA Journal, IEEMA Studies, White Papers, and Industry Statistics
  2. Mentorship: Startup-Industry Connect Membership for Capacity Building, Policy Advocacy, and Access to Global Markets
  3. Networking Opportunities: Subsidized access to the IEEMA Exhibition, Seminars, and International Conferences for outcome-based B2B Meetings.
  4. Capital Support: Opportunities through Investor Community, Angel Networks, and Government Schemes.

    Contact us

    If you are a Research-based idea or a Revenue-making Startup. Do reach out to us at [email protected] or call at 8451057797

    Rishyamook Building, First Floor
    85 A, Panchkuian Road
    New Delhi – 110001, INDIA

    Registered Office

    501, Kakad Chambers, 132
    Dr. Annie Besant. Road, Worli
    Mumbai – 400018, INDIA

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